Blue Eye Shadow Is the Y2K Trend to Revisit This Spring


Early-aughts makeup looks are dominating spring beauty trends. We’ve fallen back in love with ballet-slipper lips, and sky blue eye shadow is next in line. This shimmery, ethereal shade is popping up all over our feeds—proof that nostalgic Y2K glam is still a constant source of inspiration.

This luminous pastel shade can be worn as a sheer, frosted finish or with a bit more pigment. While it may feel like a bold choice, it also complements every eye color: A light blue shadow can bring out different hues in blue eyes, while making brown and green eyes pop. But don’t just take our word for it—find some of our favorite looks and tips below.

Where did the blue eye shadow trend come from?

For an authentic ’00s look, build up pigment with your blue shadow, applying it generously across your whole lid. If you’re not using a frosty formula, try adding some glitter on top—and don’t forget about the voluminous lashes. For added definition, swipe some shadow under your lower lash line as well.

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While this frosty look has roots in Y2K makeup, the history of blue eye shadow goes back much further. In the 1960s, the mod movement was already using pastel shades on the eyes. To get this look, opt for a matte finish over shimmer, or use a powder to set a pigmented light blue liquid eye shadow.

The return of light blue eye shadow is also part of a broader trend: the rise of “ethereal makeup.” Makeup artist Sophia Sinot is leading the charge, creating viral looks for stars like Zara Larsson and Doja Cat. Her maximalist creations feature rhinestones, luminous finishes, and pastel shades like sky blue.

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