Three-time Academy Award-winner and 21-time Emmy Award-winner James L. Brooks will be honored with the Peabody Awards’ inaugural Industry Icon Award at the 86th annual Peabody ceremony this May.
“James L. Brooks has shaped the way we understand television as both an art form and a cultural force,” said Jeffrey Jones, Executive Director of the Peabody Awards. “His work blends humor, humanity, and sharp social insight in ways that have influenced generations of storytellers. It’s an honor to recognize his extraordinary legacy with the inaugural Industry Icon Award.”
Writer-director-producer Brooks achieved TV icon status through his co-creation of such television series as The Mary Tyler Moore Show, Taxi, The Simpsons and the groundbreaking sitcom Room 222. He also developed two successful Mary Tyler Moore spin-offs, Rhoda and Lou Grant. (The Mary Tyler Moore Show, Lou Grant and The Simpsons are all Peabody Award winners.)
Brooks’ film credits include Terms of Endearment, Broadcast News and As Good as It Gets.
The Peabody Awards ceremony is set for May 31 at the Beverly Wilshire Hotel in Los Angeles. Previously honorees at this year’s ceremony include actress, producer and podcast host Amy Poehler (Career Achievement Award); director, producer, and screenwriter Sterlin Harjo (Trailblazer Award); and programmer PBS Kids (Institutional Award).
The Brooks announcement was made today by the Peabody’s Board of Jurors. The Industry Icon Award will be presented in recognition of his “enduring impact and leadership in shaping the media landscape.”
In 1986, Brooks founded Gracie Films, with the first show produced being The Tracey Ullman Show, which received 29 Emmy nominations and 8 wins over the course of its run. During this time, Matt Groening created The Simpsons, developed by Brooks and Sam Simon. Brooks co-produced and co-wrote The Simpsons Movie in 2007.
Nominees for the 2026 Peabody Awards will be announced on April 7 and April 9 with winners announced later that month.


